Kriti Sanon Personality Rights Case: Delhi HC Hearing

Kriti Sanon Files Delhi HC Case Over AI Identity Use

The actress seeks legal protection against unauthorised use of her image, voice, and likeness through AI-generated content.

By Call Sheet1 hour ago1 min read

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Kriti Sanon has stepped into the courtroom to defend her identity. The actress filed a plea in the Delhi High Court seeking protection from the unauthorised use of her name, image, voice, and likeness — especially through artificial intelligence. Her case comes at a time when digital impersonation, deepfakes, and AI-generated endorsements are no longer hypothetical threats but active legal battlegrounds.

The matter was heard by a single-judge bench led by Justice Purushaindra Kumar Kaurav. During the session, the court did not rule on the merits of the claim but instead directed Kriti’s counsel, advocate Pravin Anand, to submit a comprehensive dossier. This includes relevant judicial precedents, academic research, and analysis on the scope of personality rights in India.

The judge emphasized that the issue extends beyond Sanon’s individual case. With multiple celebrities, including Kangana Ranaut, Tabu, Vijay Deverakonda, and cricketers Abhishek Sharma and Yuvraj Singh. Raising similar claims, the court wants a broader understanding of how such rights are defined, enforced, and which body has jurisdiction. Specifically, it questioned whether disputes involving personality rights fall under the Intellectual Property Division’s purview.

Anand clarified that personality rights can cover an individual’s face, voice, photographs, videos, and even their public persona. He also highlighted the commercial exploitation angle: using someone’s identity without consent to promote products or services is a growing concern.

The court’s request for research material suggests it’s preparing for a landmark ruling. If successful, this could set a precedent for how Indian courts handle AI-related identity violations, particularly in entertainment, where digital avatars and synthetic media are becoming common.

The case is listed for further hearing on October 29. Until then, the legal framework remains in flux. Meanwhile, fans speculate about Kriti’s upcoming projects, including rumours of her joining Allu Arjun’s 23rd film, though those remain unconfirmed. What’s certain is that her fight isn’t just personal. It’s a test of how India’s judiciary handles the digital age’s most pressing identity crisis.