The action drama’s cast will swing by Vijayawada, Guntur and Ongole tomorrow, hoping a temple stop and theatre visits will boost box‑office numbers.
Tomorrow, the crew behind Nani’s new action drama ‘The Paradise’ will touch down in three key Andhra towns. First stop: Vijayawada’s Kanaka Durga shrine, a quick spiritual pause before the team heads to Guntur’s Mythri Theatre and finally Ongole’s Krishna Theatre. The itinerary is a clear attempt to turn the tide for a film that opened to lukewarm responses.
The movie, directed by Srikanth Odela, pairs Nani with newcomer Kayadu Lohar, while veteran Mohan Babu takes on the villain’s mantle. Supporting players include Sonali Kulkarni, Sampoornesh Babu, dancer‑actor Raghav Juyal and the ever‑charismatic Sathyaraj. Anirudh’s music underpins the high‑octane narrative, but the soundtrack alone hasn’t moved the needle at the box office.
Promoters hope the ground‑level push will spark word‑of‑mouth buzz. A temple visit may seem odd for a film promo, yet Vijayawada’s devotees could translate reverence into ticket sales. In Guntur and Ongole, the team plans to meet local theatre owners, perhaps negotiating better showtimes or special screenings.
Industry watchers note that regional roadshows are a tried‑and‑true tactic for underperforming releases. When a star like Nani steps out of the studio and into the community, fans often rally. The question remains whether a single day of appearances can offset the film’s modest opening.
If the tour succeeds, we could see a modest bump in collections over the weekend. Failure would likely consign ‘The Paradise’ to the shelves faster than expected, prompting distributors to pull it from smaller screens.
For now, the focus is on tomorrow’s schedule. Fans in Vijayawada have already taken to social media, posting selfies with the Kanaka Durga idol and tagging the film’s official handle. In Guntur, theatre staff are prepping the Mythri screen for a possible midnight showing, while Ongole’s Krishna Theatre is reportedly offering a discount on tickets for the day.
The outcome will be clear by Sunday’s box‑office report. Until then, the road‑show remains the film’s best shot at redemption.
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