A still from 'Wicker' showing Olivia Colman holding a wicker figure, glowing faintly in dim light.

Photo via Koimoi

Wicker’s Quiet Rise: From $10M Budget to $25M Target in Just Two Weeks

Olivia Colman’s wicker man is walking into profit — and maybe history.

By Footfalls4 hours ago1 min read

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Olivia Colman

Wicker’s quiet storm at the box office just got louder. The low-budget horror-comedy, starring Olivia Colman and Alexandra Skarsgård, has earned $6.4 million in its first four days across North America — a strong start for a film made on a $10 million budget. That’s not even counting the $2.5 million Black Bear paid for distribution rights.

Industry math says it needs $25 million to break even. So far, it’s halfway there. And with an expansion to 2,300 screens, up from 1,471, it’s playing more places than most mid-tier releases ever do. The drop of 56.5% from Sunday isn’t unusual, but the momentum?

Real. It’s already outpacing expectations for a niche genre piece with no marquee names beyond Colman. Critics loved it: ‘charming fable’, ‘cheeky humor’, ‘clean creature effects’. Audiences agreed.

The film’s blend of whimsy and unease, about a fisherwoman who builds a wicker husband who turns out too alive, seems to be resonating. But here’s the twist: it’s not just surviving. It’s growing. And if it hits $10 million by the end of the second weekend, it’ll be Black Bear’s biggest domestic release yet.

That’s not just a win. It’s a statement. The real question now isn’t whether Wicker will make money. It’s how much.

And what happens when a small indie finds itself in the spotlight.

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