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YouTube is a platform where original content, creator-driven stories, and major industry shifts converge. CutMirchi covers its evolving role in entertainment, from viral videos and streaming partnerships to the growing influence of online creators on film and television.
Taylor Swift's 'Patient Zero' music video, starring Dakota Johnson and Colin Farrell, arrived on YouTube on Tuesday evening, almost 48 hours after debuting at the VMAs and staying locked behind paid streaming tiers.
At a Madrid industry forum, YouTube’s Europe‑EMEA VP said the viral success of Curry Barker’s Obsession and Kane Parsons’ Backrooms signals a new era where YouTubers turn blockbuster, and the platform is gearing up to back more such projects.
Paramvir Beniwal, an Indian travel vlogger, said the livestreamers who filmed him on Fremont Street in Las Vegas have erased the videos after posting racist comments. He learned of the clip’s popularity while in Alaska and stressed his aim to showcase a different side of India.
Actress‑producer Richa Chadha unveils ‘Musafiri’, an eight‑episode YouTube documentary that moves beyond festivals to spotlight Mumbai’s obscure landmarks, historic sites and the city’s layered cultural fabric.
Disney has named former YouTube product chief Adam Smith as chairman of direct-to-consumer, putting him in charge of Disney+ and the company's global streaming strategy under new CEO Josh D'Amaro.
YouTube phenomenon Like Nastya has signed a content deal with Disney covering a new animated preschool series, live-action programming, and a curated library drop on Disney+, the companies confirmed Thursday.