Immortal is refusing to fade quietly. Six days in, the GV Prakash Ravichander starrer has added Rs 49 lakh to its kitty, pushing the total to Rs 6.31 crore, according to figures cited by Sacnilk. For a film that opened without the marketing blitz of a big Kollywood tentpole, that's a steady, if unspectacular, run.

Directed by Mariyappan Chinna, Immortal pairs GV Prakash with newcomer Kayadu Lohar, who's already being talked up as one of the more striking new faces to enter Kollywood this year. Her trailer presence leaned heavily on glamour, which set up an expectation the film itself didn't meet, in a good way. Instead of a straight romance, Mariyappan Chinna has gone for a genre mashup, survival, thriller and fantasy elements folded into a vampire story. That swerve appears to have worked in the film's favour, with word of mouth turning positive from the very first show on release day.

For GV Prakash, this counts as something of a relief. The composer-actor has been a fixture on screen for years without landing a genuine hit as a leading man, and Immortal arrives carrying more hope than most of his recent outings. Early buzz around the visual effects has helped. Several stretches of the film are reportedly convincing enough that audiences can't immediately tell what's real footage and what's CG, no small achievement for a Tamil production working outside the usual big-studio VFX pipeline. That polish took time. The team apparently spent two and a half years on the effects work alone, and Sam C S's score has drawn comparisons to Hollywood scoring standards.

The film's release was delayed long enough that other big titles, Dragon among them, got out ahead of it in theatres. That's not nothing in a market where screen count and release windows can make or break a smaller film's opening weekend. But Immortal seems to have found its footing regardless, riding on the GV Prakash-Kayadu Lohar chemistry and the craft on display rather than star wattage alone.

The production team marked the milestone with a small thanksgiving event for the crew, at which the film's producer gifted GV Prakash a Yamaha RX 100. It's the kind of gesture that signals confidence from the money side of the operation, even if the number itself, Rs 6.31 crore after six days, isn't going to set records.

The real test now is whether Immortal can hold its ground through a second week as newer releases jostle for screens. A film built on word of mouth rather than opening-day hype needs exactly that, time and screens, to convert curiosity into a genuine hit. Whether distributors keep backing it with shows over the coming weekend will tell us which way this one's headed.