Telangana’s film‑development board gave the green light for a price increase on Nani’s upcoming thriller The Paradise on Thursday, clearing the way for ticket sales to start immediately. The move comes a few days before the film’s scheduled debut on September 24, and it includes a paid premiere on September 23 at 6:30 p.m. That will cost ₹500 per seat.

The government order spells out a tiered pricing model for the first ten days of the run. For the opening window – September 24 to 27 – single‑screen theatres will see a ₹48 uplift, while multiplexes and special‑venue screens will add ₹95 to the base fare. From September 28 through October 3, the hike eases to ₹23 for single screens and ₹45 for multiplexes. The increased rates apply to five shows a day at each venue, according to the official notice.

In exchange for the permission, the production house has been asked to contribute ₹1 crore to the Telugu Film Industry Employees’ Welfare Committee, a standard clause for high‑profile releases that enjoy government‑sanctioned price hikes.

Ticket Structure and Financial Obligations

The special premiere on September 23 will be the only show priced at ₹500, a figure that sits well above the later‑day rates. After the premiere, the first‑four‑day window will see single‑screen tickets at ₹225 and multiplex tickets at ₹390, as reported by Telugu360. From day five to day ten, the prices dip to ₹200 for single screens and ₹340 for multiplexes. The decision to keep the hike “minimal,” as the government order describes it, appears aimed at balancing recovery of the film’s hefty budget with audience affordability.

The film marks the most expensive project in Nani’s career, according to the same source, which explains the push for higher ticket revenue. Director Srikanth Odela and producer Sudhakar Cherukuri are steering the venture, with Kayadu Lohar as the female lead and Anirudh handling the music.

What’s Next for Andhra Pradesh?

While Telangana has moved swiftly, the neighbouring state of Andhra Pradesh has yet to issue a comparable order. Industry watchers note that a uniform price structure across the two Telugu states would simplify booking logistics and prevent price confusion for fans traveling between the regions. Until the Andhra Pradesh government signs off, theatres in that market will continue with the standard fare schedule.

The approval also clears a potential bottleneck that could have delayed the film’s launch. By securing the hike ahead of the release, the makers avoid a last‑minute scramble for permissions, a scenario that has plagued other big releases in the past.

Fans have already taken to social media, expressing excitement over the early ticket availability and the promise of a high‑budget spectacle. The combination of a premium premiere, a structured price hike, and a mandatory welfare contribution paints a picture of a film that is as much a commercial venture as it is a cultural event.

With bookings now open in Telangana, the next hurdle is Andhra Pradesh’s nod. If that comes through, The Paradise will roll out across the Telugu belt with a clear pricing roadmap, setting the tone for how big‑budget regional films manage revenue recovery in the coming months.