Tom Cruise’s Digger has flopped — so hard that even Melania Trump’s documentary is getting dragged into the fallout. The satirical black comedy, directed by Alejandro G. Iñárritu and budgeted at over $160 million, opened to just $8 million in North America from 3,321 theaters. That’s a per-theater average of $2,408, well below industry benchmarks for a star-driven release. For context, it’s now one of Cruise’s weakest openings ever. And with an additional $100 million spent on marketing, the film needs $350 million worldwide to break even. Warner Bros. Could lose between $150 million and $200 million theatrically. No surprise, then, that the movie’s already being called a bomb. But here’s where it gets surreal: Melania Trump’s own doc, Melania, released earlier this year, did better on a per-theater basis. Marc Beckman, her senior advisor, took to social media to make the point. Loudly. He claimed the documentary, which played in only 1,778 theaters, earned $7.16 million in its opening weekend, averaging $4,027 per theater. That’s 67% higher than Digger’s performance. Beckman also noted that Melania grossed $16.3 million domestically and $16.6 million globally. Not bad for a doc. But Amazon paid $40 million for the rights and another $35 million on marketing. So while the numbers look strong on paper, the film was still a financial disaster. Still, Beckman’s post wasn’t just about box office math, it was a jab. A political one. Digger is a satire about a fictionalized, hyper-obsessed U.S. President who rules through fear and spectacle. It’s not subtle. And now, as the film sinks, the irony isn’t lost on anyone. Cruise said he didn’t make it thinking about opening weekends. “I feel very much like we’re going to make something that is a lasting piece of cinema.” But the audience didn’t show up. And the market doesn’t care about legacy when the numbers are this bad. The real question now? What happens next. Will Digger get a streaming push? Or will it vanish into the vault? One thing’s certain: the internet’s already turning the whole mess into a meme. Someone just posted a clip of Munna Bhai giving foreign policy advice to Donald Trump in full tapori style. The caption? “Call it Gandhigiri, not a roast!”