Jailer 2 has crossed ₹10 crore in its first three days of Hindi release, a figure that’s proving to be more impressive than it initially appears. The Rajinikanth-starrer, directed by Nelson Dilipkumar, opened with ₹3.25 crore on Thursday and held firm at ₹3 crore on Friday. Saturday saw a strong surge, with early estimates placing collections between ₹4 crore and ₹4.50 crore. That brings the three-day total to approximately ₹10 crore — a solid start, especially given the film’s distribution strategy. What makes these numbers stand out is that Jailer 2 did not receive a national chain release. There were no screenings in PVR, INOX, or other major multiplex chains across North India. The bulk of the business is coming from non-national circuits, single-screen theatres and regional multiplexes. According to trade sources quoted by Bollywood Hungama, this absence of pan-India theatrical rollout is now being viewed as a significant strategic misfire by Sun Pictures. Had the film been released in national chains, industry analysts suggest the three-day total could have reached around ₹20 crore, with weekend earnings potentially surpassing ₹30 crore. The decision to skip national chains was reportedly driven by a desire to maximise digital revenues, but the box office performance suggests the film had the potential to become a pan-India blockbuster. The presence of Hrithik Roshan in a cameo role has been well received by audiences, and some believe it could have helped drive stronger turnout in larger screens. Still, without those screens, the momentum remains confined to regional markets. The next few days will tell whether the film can maintain its trajectory. And whether the choice to bypass national chains was a calculated risk or a missed opportunity. The full weekend tally will offer the clearest picture.