Topic
Everything the desk has filed on Chhath Puja.
A video from Bihar’s Cine Galaxy captured moviegoers taking off their shoes before entering to watch The Vvaan, a move that went viral after the film highlighted the Chhath Puja festival.
On its third day, Vvaan collected close to Rs 14 crore net, lifting its opening weekend to roughly Rs 32 crore. The family‑oriented film is resonating especially with audiences in the Bihar region, where Chhath festivities are a cultural mainstay.
The Vvaan opened to roughly Rs 7-7.25 crore nett on Friday, with Patna beating Delhi as its third-biggest market. Trade watchers say the Chhath Puja timing helped, but Drishyam 3's arrival next week could squeeze its run.
Sidharth Malhotra and Tamannaah Bhatia met Bihar CM Samrat Choudhary after observing Chhath Pooja for their film The Vvaan: Force of the Forrest, which releases theatrically on September 25.
Vishal Mishra has composed and sung 'Chhathi Maiya' for The Vvaan: Force of the Forrest, putting Bihar's Chhath rituals on screen through Tamannaah Bhatia ahead of the film's September 25 release.
At The Vvaan's trailer launch, Ektaa R Kapoor criticised content creators for losing touch with ordinary audiences, while Tamannaah Bhatia described how her pandit and watchman reacted to the film's Chhath Puja sequence.
Tamannaah Bhatia opened up about tearing up while shooting the Chhath Puja sequence for The Vvaan's song 'Chhathi Maiya', calling the festival's water-less 36-hour fast a striking part of Bihari culture she'd never fully understood before.
The Vvaan has released 'Chhathi Maiya', a track built around Chhath Puja and featuring Tamannaah Bhatia, positioned as the first Hindi film song centred on the festival. The film opens September 25.
Tamannaah Bhatia says she studied Chhath Puja traditions from Bihar and Patna before filming the devotional track 'Chhathi Maiya' for her upcoming film The Vvaan, releasing September 25.